Wednesday, June 11, 2014
Thursday, June 5, 2014
Prepping for the Final Exam
EQ - How has my learning of marketing improved over the semester?
- Activator - Show & Tell
- Introduction to Review Project
- Assignment of Duties
- Review your assigned topic and begin creating your mini-lesson plan
1. Marketing Defined & Concept
2. Marketing Mix
3. SWOT Analysis
5. Buyer Behavior
6. Market Segmentation
7. Strategies, Tactics, Mission Statement
8. Sponsorship & Endorsements
9. Marketing Plan
Your mini-lesson must include the following elements
- An Essential Question
- An activator that connects your classmates to the content being presented
- Vocabulary Review
- Topic Review
- An activity to practice or apply the concepts
- At least 1 handout
- An assessment (quiz, knowledge check, TOD, etc.) that you will grade and return to your classmates
Tuesday, June 3, 2014
Finalizing Your Marketing Plan
EQ - How is an effective marketing plan created?
- Activator - 5 Minute Meeting
- Student Project Needs
- Student Materials Review
- Reminder of the Due Date
- Methods of Submitting Final Project
- Preview of upcoming classes
- Marketing Plan Project Reflection
- Final Exam Review Topics
- Description of Review Project
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