Tuesday, November 1, 2011

PLC Analysis

EQ - How can the stages of the PLC be illustrated using real life product examples?
  1. Activator - Burger King Ad
  2. Burger King Case Study Preview
  3. Directions
  4. Individual Analysis
  5. Class Discussion
  6. TOD - How did BK capitalize on its understanding of the PLC in this marketing campaign?
Posted by Justin Hill at 9:00 AM

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)