- Activator - Collaborative Chalk Talk
- With one partner - Write down elements of your crowdfunding learning on a whiteboard
- Group with another partnership and grow your list
- Find your location on the classroom whiteboards and begin to organize your learning
- Review your list and identify areas of curiosity - Post these curiosities to TodaysMeet
- The Boardroom
- Discuss your group's findings with the class.
- Share your curiosities and see if another group can assist you.
- The Boardroom Pt. 2
- As small groups
- Discuss what you believe are the underlying marketing themes within crowdfunding.
- Use these themes to develop a plan to create a successful campaign (large paper)
- As a class
- Share your ideas
- Develop a class plan to develop a successful campaign
- Debriefing
- TOD - Review our class plan and outline the concepts of marketing that appear in the plan. Write these items on a sheet of orange paper and turn it in on your way out the door.
- Homework - Browse various Crowdfunding websites and create a list of 3 campaigns that sounded amazing but failed to achieve their goals. We will be using these in class on Monday.
Friday, October 24, 2014
Crowdfunding Collaboration
EQ - How can we use marketing to successfully develop a crowdfunding campaign?
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