Tuesday, October 6, 2015

Testing Economic Utility

EQ - How does economic utility impact supply and demand?
  1. Q & A
  2. Quiz
  3. Food Experiment: Consumption Utility *
  4. Example of Charting Utility
  5. Chart your Consumption Utility
  6. Discussion Question - What did this experiment illustrate regarding a customer’s economic utility?
  7. TOD: 
    1. How do you think the Law of Diminishing Marginal Utility impacts the Product Life Cycle?
    2. What can a marketing team do to offset this impact?
Posted by Justin Hill at 5:17 AM

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