Core Functions of Marketing

EQ - What 7 functions make up the marketing core?

1. Activator -Splashdown: Define Marketing
2. Review Extended Thinking
3.  Introduction to the Marketing Core
1. PPT - Click to Access PowerPoint
4. Together - Organize the marketing efforts of BK into the appropriate core function
5. Discovery Project
1. Identify 2 businesses that cater to teenagers (1 sells goods; 1 sells services)
2. Use the seven marketing functions to explain how each business caters to its customer' needs and wants.
3. Explain how effectively these businesses follow the marketing concept.  

STUDY TOOLS - CLICK HERE