Tuesday, August 30, 2011

The Marketing Mix


EQ - How do the 4 P's of marketing mix to affect a transaction?

*Please prepare yourself for class by  taking out your homework, note taking materials, and textbook.
  1.  Activator:  Day at the Beach - Juice Cart
  2. Homework Check - Identify similarities between the juice cart and your homework item
  3. Guided Practice - Transactions & Introduction of the 4 P's (Textbook p. 6-8)
  4. Jigsaw 4 P's (Note card groups)
  5.  4 Corners Argument
  6. College Refrigerator Story
  7. 2 to GO
    1. Answer the EQ
    2. Was your original opinion (the most important of the 4 P's) swayed during our 4 Corners Argument?  Why or why not?

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