Legal Issues in S & E Marketing

EQ – How do laws impact sports and entertainment marketing?

1. Activator: Hot Seat Questionnaire
2. Work Time - Finalize your Product Mix Notes
3. A Word From Our Sponsor....Oh wait...




4. Design a personal logo or catch phrase 
5. That’s Hot
6. The Issue
7. Identify the elements of the Product Mix associated with this case
8. Introduction to Intellectual Property
9. Read p. 334-336 and complete the advanced organizer
10. Muddy Points