Tuesday, November 4, 2014

PEST Analysis

EQ - How does a marketing team use a PEST analysis to develop a marketing plan?

  1. Activator - Team Organization - Plan Components
  2. Distribution of Graphic Organizer
  3. Introduction to PEST analysis
    1. Components
    2. What?
    3. How?
    4. Why?
  4. Discussion Question
    1. What are the benefits of analyzing the elements of PEST when developing a marketing plan?
    2. How do you think this will assist us in the development of a SWOT analysis?
  5. A closer look
    1. Typical Items to Consider
  6. AP - Answer the EQ
  7. Try It - Together

1 comment:

  1. I would price the drug so where underprivileged people can afford it. The Cancer cure that they supposedly found the pill is worth a ton of money per pill they need to make it so they can sell the pill bottle for about 100 bucks per bottle and have about 50 pills in it. It needs to work so they can’t just sell random pills and it not help them at all. If you were a cancer patient you would not want your pills being so much money for one of them you need to be able to afford the pills at a good price. I would price my pills at about 30.00 a bottle this can help both me out by having my company earn a lot of money and a lot of people can benefit by getting these pills to help them cure there disease.

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