Tuesday, January 6, 2015

Prepping for the Final Exam

EQ - How has my learning of marketing improved over the semester?
  1. Activator - Show & Tell
  2. Introduction to Review Project
  3. Assignment of Duties
  4. Review your assigned topic and begin creating your mini-lesson plan
Topic List
1.  Marketing Defined & Concept
2.  Marketing Mix & Product Positioning
3.  PEST & SWOT Analysis
5.  Buyer Behavior & Market Segmentation
6.  Sales Pitch
7.  Economic Utility & The PLC
8.  Sponsorship, Endorsements, Crowdfunding
9.  Marketing Plan

Your mini-lesson must include the following elements
  • An Essential Question
  • An activator that connects your classmates to the content being presented
  • Vocabulary Review
  • Topic Review
  • An activity to practice or apply the concepts
  • At least 1 handout
  • An assessment (quiz, knowledge check, TOD, etc.) that you will grade and return to your classmates

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