Identifying and Analyzing the Marketing Mix

EQ – What makes the marketing mix a foundational concept of marketing?

1. Activator: Think Fast (As a Team)
• What are the 4 elements of the marketing mix?
• What is marketing?
• How do the 4 P's fit into marketing?
2.  Analyze the Marketing Mix for Omeletteville
3. Additional Marketing Mix Notes
1. *Lands End*
2. Pitch A Perfect Game
4. *One Last Look at the Marketing Mix*
5. Partnership Activity
1. Design Your Perfect Car
2. Create a possible marketing mix for this car
3. Explain how your marketing mix will attract customer and generate transactions.
6. Quiz on the Marketing Mix