Thursday, September 12, 2013

Purchasing Decisions

EQ – Why is it important to understand buyer behavior when making marketing decisions?
  1. Homework check
  2. Discussion
  3. Activator: Chalk Talk – Why do you purchase things?
  4. Advanced Organizer Preview*
  5. DDAP - CLICK HERE
  6. Advanced Organizer – Vocab & Maslow (Add Opportunity Cost)
  7. Read Textbook p. 97-100 – Define Vocabulary – Summarize your reading 1/2 sheet
  8. Google’s Super Bowl Ad
  9. Discussion – Understanding Buyer Behavior – Consumer Spending Habits
    • Opportunity Cost
    • Buying Motives
  10. OYO - How this has affected you?
    • Think of a time when you purchased something to show support for your favorite team.
    • Explain how Maslow's Hierarchy of Needs impacted your purchase.
    • Determine your motive for the purchase.
    • What was the opportunity cost of your purchase
Posted by Justin Hill at 6:29 AM

21 comments:

  1. AnonymousSeptember 12, 2013 at 1:33 PM

    Martin, Devan http://www.youtube.com/watch?v=slf3GgxqusI

    ReplyDelete
  2. AnonymousSeptember 12, 2013 at 1:33 PM

    Foreman, S - www.youtube.com/watch?v=bZNhgDFkl8

    ReplyDelete
  3. AnonymousSeptember 12, 2013 at 1:33 PM

    Leed, Thomas

    Youtube:Dick's Sporting Goods Baseball Every Pitch

    ReplyDelete
  4. AnonymousSeptember 12, 2013 at 1:34 PM

    Nelson, Z

    youtube.com/watch?v=4YeVxMNUmo8

    ReplyDelete
  5. AnonymousSeptember 12, 2013 at 1:34 PM

    Febreze air freshener
    Mohr,K

    ReplyDelete
  6. AnonymousSeptember 12, 2013 at 1:34 PM

    Mast, A - Eminem Chrysler 300

    ReplyDelete
  7. AnonymousSeptember 12, 2013 at 1:35 PM

    Dimeler, A
    Nolans Cheader Cheese Mouse Trap commercial

    ReplyDelete
  8. AnonymousSeptember 12, 2013 at 1:35 PM

    Morrison, L - www.youtube.com/watch?v=4iY1rg3xlTM

    ReplyDelete
  9. AnonymousSeptember 12, 2013 at 1:35 PM

    Foreman, S - www.youtube.com/watch?v=bZNhgDFkl8

    ReplyDelete
  10. UnknownSeptember 12, 2013 at 1:35 PM

    youtube.com
    blake and darrin
    nolan,T

    ReplyDelete
  11. AnonymousSeptember 12, 2013 at 1:36 PM

    Shirk,T

    http://www.youtube.com/watch?v=2vR4LeL0yzE

    ReplyDelete
  12. AnonymousSeptember 12, 2013 at 1:36 PM

    Brady, K
    http://m.youtube.com/watch?v=utt199RyDjNy

    ReplyDelete
  13. AnonymousSeptember 12, 2013 at 1:37 PM

    Leaman,S - http://www.youtube.com/watch?v=DwhTYFwfACA

    ReplyDelete
  14. AnonymousSeptember 12, 2013 at 1:37 PM

    Mercado, J
    http://www.youtube.com/watch?v=N5oYdKJEpNo
    NEVER SAY NO TO PANDA

    ReplyDelete
  15. AnonymousSeptember 12, 2013 at 1:37 PM

    O'Connell,Ian

    http://www.youtube.com/watch?feature=player_detailpage&v=nyVsHNEBeBk

    ReplyDelete
  16. AnonymousSeptember 12, 2013 at 1:38 PM

    Mohr,D - Shamwow

    ReplyDelete
  17. AnonymousSeptember 12, 2013 at 1:38 PM

    Trigg, Z - http://www.youtube.com/watch?v=WWpNTNjyzr8

    ReplyDelete
  18. AnonymousSeptember 12, 2013 at 1:39 PM

    Summeville,L
    http://www.youtube.com/watch?v=8DnKOc6FISU

    ReplyDelete
  19. AnonymousSeptember 12, 2013 at 1:39 PM

    Nace, D www.youtube.com/watch?v=knkYM9hOmas

    ReplyDelete
  20. UnknownSeptember 12, 2013 at 2:17 PM

    http://youtu.be/40DykbPa4Lc

    ReplyDelete
  21. AnonymousSeptember 13, 2013 at 7:59 AM

    Martinez, Austin

    http://www.youtube.com/watch?v=QmU2AwZ7giM

    ReplyDelete

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